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Can I add a generic email address to receive Journalist Enquiries?
Can I add a generic email address to receive Journalist Enquiries?
Adam Giles avatar
Written by Adam Giles
Updated over 5 years ago

No. The ResponseSource Journalist Enquiry Service is only delivered to individual personal email addresses that share the same domain name as the subscribing entity. For example press@ wouldn't be accepted but jenny@ would.

There are a number of reasons why we require this. The first two reasons relate to our ability to deliver a good and reliable service to you:

1. PR is about building relationships. Email pitches to journalists that come from people using their own name are more likely to get opened, read, and result in coverage than emails sent from anonymous generic email addresses. Communication works best when both parties know who they are speaking to.

2. Your enquiry filters, exclusions, other custom settings and also holiday suspensions are specific to you.

3. Email delivery problems are difficult to investigate and resolve where requests are not delivered directly.

4. We need to see who we are delivering our service to in order to ensure compliance with our terms of subscription.

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